Privacy Policy for Merlion Ascent Partners

Merlion Ascent Partners ("we", "our", "us") is committed to protecting the privacy and security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and protect information gathered through our online platform and in the course of providing our business consulting services. We adhere to applicable data protection laws, including the General Data Protection Regulation (GDPR) and the Personal Data Protection Act (PDPA) of Singapore.

Information We Collect

We collect various types of information for different purposes to provide and improve our services to you.

• Personal Data: While using our online platform or engaging with our services, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. This may include, but is not limited to:
  • First name and last name
  • Email address
  • Phone number
  • Organization name and job title
  • Any other information you voluntarily provide in forms, inquiries, or during consultations
• Usage Data: We may also collect information on how our site is accessed and used. This Usage Data may include information such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.
• Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track the activity on our site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our site.

How We Use Your Information

Merlion Ascent Partners uses the collected data for various purposes:

• To provide and maintain our services, including Strategic Planning, Market Entry Strategy, Digital Transformation Consulting, Operational Efficiency Improvement, Financial Advisory, Human Capital Strategy, Sustainability Consulting, Risk Management, Corporate Governance, and Change Management.
• To notify you about changes to our services.
• To allow you to participate in interactive features of our service when you choose to do so.
• To provide customer support and respond to inquiries.
• To gather analysis or valuable information so that we can improve our services.
• To monitor the usage of our site.
• To detect, prevent, and address technical issues.
• To send periodic emails regarding our services, news, or promotional offers, if you have opted-in to receive such communications.

Disclosure of Your Information

We may disclose your personal information in the good faith belief that such action is necessary to:

• Comply with a legal obligation or request.
• Protect and defend the rights or property of Merlion Ascent Partners.
• Prevent or investigate possible wrongdoing in connection with our services.
• Protect the personal safety of users of our services or the public.
• Protect against legal liability.

We do not sell, rent, or trade your personal data to third parties. We may share your information with trusted third-party service providers who assist us in operating our site, conducting our business, or serving our users, so long as those parties agree to keep this information confidential and comply with data protection regulations.

Security of Data

The security of your data is paramount to us. We implement appropriate technical and organizational measures to protect your Personal Data from unauthorized access, accidental loss, destruction, or damage. However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights

Depending on your location and applicable law, you may have the following data protection rights:

• The right to access: You have the right to request copies of your Personal Data.
• The right to rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The right to erasure: You have the right to request that we erase your Personal Data, under certain conditions.
• The right to restrict processing: You have the right to request that we restrict the processing of your Personal Data, under certain conditions.
• The right to object to processing: You have the right to object to our processing of your Personal Data, under certain conditions.
• The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The right to withdraw consent: You have the right to withdraw your consent at any time where Merlion Ascent Partners relied on your consent to process your personal information.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us using the contact details provided below.

Links to Other Sites

Our site may contain links to other sites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Children's Privacy

Our service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children have provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via a prominent notice on our site, prior to the change becoming effective. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By mail: Merlion Ascent Partners, 2847 Beach Road, #23-01 Gateway East, Singapore, Central Region, 199599, Singapore.